KnowHow2Go

The American Council on Education, Lumina Foundation for Education and the Ad Council launched the KnowHow2GO campaign in January 2007. This multiyear, multimedia effort includes television, radio and outdoor public service advertisements (PSAs) that encourage 8th through 10th graders to prepare for college using four simple steps.

I developed a series of  WordPress plugins that centralized the deployment and management of  new sites as the program expanded to new states.